March 2025 – Resi, the adaptive marketing platform built for multifamily, today announced its partnership with Vest Residential, a leading property management company redefining the standard for modern property operations and the resident experience. As Vest Residential continues its strategic expansion across 80+ properties, Resi delivered a powerful, conversion-driven corporate website to serve as the digital foundation for their growing portfolio.Formed through the merger of FCA Management and Bonaventure’s property management division, the Vest Residential team shares a vision for creating superior living environments for residents while optimizing the value of their clients’ investments. To match the caliber of their expertise and future ambitions, Vest needed a website that not only captured their new brand identity, but also functioned as a high-performing, centralized marketing tool.
“We’re inspired by Resi’s innovative approach” said Alex Ferraro, Executive Vice President of Marketing at Vest Residential. “We’re thrilled to work with a vendor that sees this as a true partnership in modernizing how we market our property management services and communities.”
The foundation of this partnership was built on trust and speed. When Vest needed a landing page to introduce their new brand, Resi delivered a stunning, animated teaser site in just a few days. That rapid execution demonstrated not just Resi’s efficiency, but also its ability to bring a brand to life in record time – setting the stage for the corporate site and their future expansion.
“Vest Residential’s team is forward-thinking, strategic, and deeply invested in delivering exceptional experiences – both online and in their communities,” said Grady Newman, Founder and President of Resi. “Our teams aligned immediately and we’re proud to support their vision and excited for what’s ahead.”
About Vest Residential
Vest Residential is a full-service third-party property management firm serving a select client base in the Southeast and Mid-Atlantic regions. Through a blend of technology, transparency, and personalized service, Vest delivers long-term value creation for clients and provides an enhanced resident experience. The Vest portfolio encompasses over 20,000 Class A and Class B conventional, affordable, and age-restrictive multifamily units. For more information, visit VestResidential.com.
About Resi
Resi is the adaptive multifamily marketing platform and enterprise-scale solution that powers top-of-funnel digital marketing. Our all-in-one SaaS solution is designed for modern property operators, streamlining digital marketing efforts with high-performing websites, actionable insights, and seamless integrations. From lease-up campaigns to long-term conversions, Resi empowers your properties to stand out in a competitive market. We provide tools for the next generation of real estate. For more information, visit getresi.com/demo/.
